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PRactical Pointers

PRactical Pointers

Author Archives: Filomena Fanelli

Impact PR & Communications Sweeps Six at PRSA’s 2019 Mercury Awards

Hudson Valley public relations and marketing firm Impact PR & Communications, Ltd. has secured its highest number of awards yet at the Public Relations Society of America’s (PRSA) 2019 Mercury Awards, which are hosted annually by the Greater Connecticut and Westchester/Fairfield chapters. The agency took home six awards for excellence in public relations...

Not All Dollars Hold the Same Value

While being in business is all about generating revenue, in my nearly two decades working in PR, and more than 10 years in management, I’ve learned a few things about making a profit. One of my primary takeaways: not all dollars hold the same value. I’m not, of course, speaking...

#MeetTheTeam: Impact has a New Pro on Board

Here at Impact PR & Communications, we’ve built a dynamic and go-getting team and, as our agency continues to grow, we want to share with you what it means to be an ‘Impacter’ and we’ll do that by way of our new spotlight series where you meet us, the savvy...

Are You Ready—Really?

So, how are those 2019 resolutions coming along? Making progress? If your objectives have stalled, don’t be hard on yourself. Realizing goals takes more than a desire for them. It takes a readiness to be open to change, trust in the process and courage to be uncomfortable, at least for...