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PRactical Pointers

PRactical Pointers

Author Archives: Filomena Fanelli

The Top Term Media Pros Should Avoid

So, who, in the media, likes the expression ‘fake news’? Anyone? The phrase came about to discredit news stories that reveal negative facts about a specific person/organization/business. But of course, just because news is negative, doesn’t mean it isn’t true. And calling a story fake news doesn’t mean the piece...

Media Moment––Charlie Cornacchio from HVNN

Members of the media and PR pros can be friends. Yes, really. That sentiment is the basis behind this “Media Moment,” a Q&A that gives our blog readers a better insight into some of our favorite journalists, reporters and media personalities. We ask questions and our media pals weigh in....

Winner, Winner: Celebrating How We Make An Impact

Anyone in the public relations industry – and anyone who runs a business, in fact – knows how much hard work is involved. In between all the non-glamorous moments, there are often wins worth celebrating. Our team at Impact PR & Communications recently got some good news and we had...

Mind your social media P’s & Q’s

Hold the door open for the person behind you. Say please and thank you. Offer a guest a drink before pouring yours. These are common ways to be well-mannered in everyday life. However, when it comes to social media interactions, such niceties can get murky. Anyone with access to an...

Turning to the Dark Side

4 Things to Know When Moving from News to PR It’s been about six months since I started my journey to the Dark Side. That’s what journalists call it when you move from news to PR. There’s a Facebook meme going around among some of my former colleagues, which reads,...