PRactical Pointers

PRactical Pointers

#MeetTheTeam: Impact has a New Pro on Board

Here at Impact PR & Communications, we’ve built a dynamic and go-getting team and, as our agency continues to grow, we want to share with you what it means to be an ‘Impacter’ and we’ll do that by way of our new spotlight series where you meet us, the savvy...

Are You Ready—Really?

So, how are those 2019 resolutions coming along? Making progress? If your objectives have stalled, don’t be hard on yourself. Realizing goals takes more than a desire for them. It takes a readiness to be open to change, trust in the process and courage to be uncomfortable, at least for...

The Long and Short of it: Strategic Planning

During a recent meeting with a client and would-be partner, the topic of planning came up, specifically, the advantages of implementing strategic long-term plans versus investing in short-term solutions. The discussion focused on the point that unlike typical short-term ventures that produce fleeting outcomes, long-term planning can open the way...