Flights have been grounded, plans have been canceled or rescheduled, but many of us are as busy as ever in the wake of COVID-19, admittedly in a new kind of way. One search of the phrase “tips for Zoom meetings” makes it apparent: we’re all looking for the best free...
Top Tips for Being Tip Top in a Virtual World
Let’s be frank: we are all under an enormous amount of stress and strain these days and working through some, shall we say, unique situations. Despite the collective challenges we’re all facing, communicating effectively with your audiences, whether they are internal, external or members of the media, is more important...
Automatically Inspired: How System-Generated Messaging Can Make or Break Your Organization’s COVID Response
Without in-person events or meetings, organizations must now rely entirely on email and other digital forms of communication to welcome new members, thank donors, or engage volunteers. And, as the majority of nonprofits have spent the last few weeks reorganizing their work processes, rescheduling programs and events, and managing the...
Cool, Calm and Cuomo: What We Can Learn About Crisis Communications from New York’s Governor
A short while back, the New York Post published an article about how New York women are crushing on their state’s Governor, Andrew Cuomo, and YouTube star Randy Rainbow released a parody song, in which he identified himself as a #CuomoSexual. Extreme as these examples may sound, whether you get excited when an alert...
Six Actionable Communications Steps to Take During a Crisis
Hi friends, Let’s start by acknowledging that what we are collectively experiencing is disheartening and downright scary. Life during the COVID-19 pandemic feels surreal, and unlike anything we have faced in our lifetimes. The social and economic ripple effects will surely last for many months, even years, to come and...
Responding to Online Reviews: A Guide to Handling Positive and Negative Feedback
It’s not easy being in the public eye. For celebrities, politicians and brands, it’s nearly impossible to avoid the court of public opinion, which can include a mixed bag of praise and condemnation. Negative reviews sting. Some people claim that it doesn’t matter what others think, but in reality –...
The Top Term Media Pros Should Avoid
So, who, in the media, likes the expression ‘fake news’? Anyone? The phrase came about to discredit news stories that reveal negative facts about a specific person/organization/business. But of course, just because news is negative, doesn’t mean it isn’t true. And calling a story fake news doesn’t mean the piece...
